You’ve got loads of ideas for where you want to take your business. The problem is every time you have one, you somehow end up giving yourself another job.
Because it’s never just “I want to launch this.”
Now you’ve got to figure out where it’s going to live, how people are going to buy it, what happens after they do, what needs to connect to what and why the thing that looked really fucking simple in your head suddenly needs six different systems to make it work.
And you could figure all of that out, you just don’t really want another job.
I’ve always asked a lot of questions.
As a kid, I was loud, curious and, depending on who you asked, probably a little bit bossy.
I wanted to understand things. If something didn’t make sense, “because that’s just how it is” was never a particularly satisfying answer.
That hasn’t really changed.
I still want to know why something works, why it doesn’t, and whether there’s a better way of doing it. I’ll question the thing everyone else has stopped questioning and happily disappear down a research rabbit hole until I understand what’s actually going on.
For years, I didn’t think much of it. It was just how my brain worked.
Turns out, asking “but why are we doing it like that?” is actually pretty bloody useful.
I love systems and automation. Obviously.
But there’s still a human being on either side of them.
I don’t want to automate something just because we can, or build a process that technically works but makes you or your clients feel like you’re dealing with a robot.
The tech should work around you, not the other way round.
HUMAN FIRST, ALWAYS.
I’ve never been particularly good at doing something just because “that’s how it’s done.”
If something isn’t working, feels unnecessarily complicated or nobody can actually explain why we’re doing it that way, I’m going to question it.
Not for the sake of being difficult.
I just think “we’ve always done it this way” is a terrible reason to keep doing something.
DOESN’T ALIGN, QUESTION IT.
I’m not really a “that’ll do” person.
If I’m putting my name on something, I care about getting it right. I’ll check the details, test the thing and probably notice the tiny bit that nobody else would have noticed.
Not because everything needs to be perfect.
Because there’s a difference between perfect and giving a shit.
DO IT RIGHT OR DON’T DO IT.
I love systems and automation. Obviously.
But there’s still a human being on either side of them.
I don’t want to automate something just because we can, or build a process that technically works but makes you or your clients feel like you’re dealing with a robot.
The tech should work around you, not the other way round.
HUMAN FIRST, ALWAYS.
I’ve never been particularly good at doing something just because “that’s how it’s done.”
If something isn’t working, feels unnecessarily complicated or nobody can actually explain why we’re doing it that way, I’m going to question it.
Not for the sake of being difficult.
I just think “we’ve always done it this way” is a terrible reason to keep doing something.
DOESN’T ALIGN, QUESTION IT.
I’m not really a “that’ll do” person.
If I’m putting my name on something, I care about getting it right. I’ll check the details, test the thing and probably notice the tiny bit that nobody else would have noticed.
Not because everything needs to be perfect.
Because there’s a difference between perfect and giving a shit.
DO IT RIGHT OR DON’T DO IT.
I’m Liv, your self-appointed Tech Barista and the person you hand the backend to when your business starts getting bigger than you, a handful of clients + remembering how everything works.
I work with established service providers who are launching courses, memberships and group programmes, or simply have bigger plans for the business and don’t want every one of them to come with another technical project they have to figure out themselves.
Sometimes you just need someone to sit down with you, untangle what needs to happen and give you a clear plan.
Sometimes you want to hand me the whole launch backend and say, “Please just build the bloody thing.”
And sometimes you want your own systems person in the business, so every new idea doesn’t land straight back on your to-do list.
That’s exactly why I built LivBuildsSystems the way I did.
MEET LIV
Nellie is basically a toddler who needs constant monitoring while simultaneously behaving like the most independent queen to ever walk the earth.
Not a phrase I’m particularly familiar with. I can turn a 10-minute story into 20 with side plots, unnecessary context and at least three details that absolutely did not matter.
Tzatziki! Because it’s bloody delicious.
Give me a good book and leave me alone.
“Based on a true story.” Okay, great, now explain why I’ve Googled it afterwards and 95% of the bloody thing never happened.
Winter! Anything above 23°C is taking the piss.
